At Urban Services 2024, held at the Mashhad International Exhibition Center, Arvid delivered the design and execution of a 220 sqm three-sided open stand for Snapp, shaped through an architectural interpretation of the brand’s identity and communication strategy. Functional zoning, intelligent separation of interactive and meeting areas, and meticulous execution details created a cohesive and impactful presence for both domestic and international audiences. Light, material selection, and spatial geometry worked together to express a forward-thinking and premium brand image. This project demonstrates Arvid’s capability in merging precise design, controlled execution, and elevated visitor experience within a large-scale exhibition environment.