At the Automotive Exhibition 2025 held at the Sari International Exhibition Center, Arvid designed and executed a 2,750 sqm three-sided open stand for Nova Service, embodying brand identity, execution precision, and an exceptional visitor experience. The project focused on strategic branding, engaging both domestic and international audiences, and delivering a luxurious, analytical environment. Optimized visitor pathways, targeted lighting, and meticulous product placement ensured a cohesive and memorable brand experience for every visitor.