For Geomat at Retail Show 2024 – Tehran International Exhibition Center, Arvid designed and executed a 95 sqm double-sided open stand structured around geometry, order, and spatial clarity—aligned with the conceptual identity of the brand. The two open facades functioned as inviting planes, while controlled visual axes and circulation paths guided visitors through a purposeful spatial sequence. Clean lines, balanced proportions, and focused lighting established a professional and trustworthy presence for both domestic and international audiences. Layered zoning—comprising product presentation, direct engagement, and business meeting areas—ensured functional clarity within a compact footprint. Precise detailing, material quality, and structural coordination elevated the final outcome to a refined, premium standard. This project represents a geometric and concept-driven translation of brand identity into exhibition architecture.